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550Access offers great value
on dial-up internet service for only $5.50/ mo. Corporate
clients report cost savings to the tune of 70%. Individual
users extol the excellent quality. www.550access.com
July
2003 - In the ubiquitous internet marketplace crowded with
ISPs clamoring for attention. www.550access.com has managed
to carve its own niche and uphold its position as a low-cost
provider of high quality dial-up internet services for both
corporate and individual customers.
The
company has built a customer-value driven strategy focused
on giving best value to the customer for his dollar. This
value is measured at 550Access, not only in terms of giving
the best prices but also by ensuring superior customer satisfaction
on an ongoing basis. 550Access dial-up internet service
priced at only $5.50/ month offers unlimited nationwide
access with local numbers to connect from anywhere in US,
live online technical support, free instant messaging and
V.92 Modem compatibility. There are no annoying banner ads
and users have the option of getting add-ons of webspace/
e-mail accounts or premium support for additional few cents.
From
its initial focus on individual consumers, the company has
forayed into developing low-cost solutions for corporate
customers. In view of the recent economy when every company
is struggling to cut costs, the low-cost, high-quality strategy
has worked well for 550Access
The
corporate accounts of www.550access.com are primarily intended
for employees whose jobs involve frequent travel. These
users are able to connect via nationwide network of 550access
whenever they are on road, for only $5.50 a month - a significant
cut-down from the usual figure of $20-25 that most other
ISPs charge.
Die-hard
loyalists of 550Access commend the company for its ability
to offer superlative service at highly competitive prices.
As John Smith, VP Customer Strategy, states, “We have managed
to stand out in this increasingly competitive ISP market
without spending millions of dollars on advertising by understanding
the needs of small and mid-sized companies. Even as these
companies are aggressively cutting costs, at the same time
they are increasingly concerned about the trade-off on service
quality i.e. the trade-off between cost of operations vs.
the effectiveness of their operations or employees. As a
result, there is a direct pressure on suppliers to deliver
the best quality at most competitive rates”.
550Access
has been able to meet this need most successfully. Southwest
Consulting, a client of 550Access reveals, “550Access helped
us cut down on our dial-up internet costs by almost 70%”.
In
the highly dynamic internet market marked by high customer
turnover and frequent switching over by consumers, 550Access
has consistently increased its customer retention by integrating
value, convenience, and reliability for users. The company
regularly evaluates and upgrades its operations to stay
ahead of competition and sustain its market. According to
John, “A large chunk of our budget is devoted to Customer
Support operations and this is evident in the results. Most
of our growth has been through word of mouth advertising,
and our customer retention figures are significantly higher
than for most dotcom companies.”
For
more information, visit www.550access.com or write to
johnsmith@550access.com.
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